Do you know the “Broken Windows Theory”?
It suggests that if a broken window is left unrepaired,
crime will spread around that area,
demonstrating that neglecting minor issues can lead to bigger problems.

A park in Philadelphia, U.S., before the Clean WORLD Movement was conducted.

This park was probably clean and beautiful when it was first created.
However, as more and more trash was left unattended, it became what it is today.

To create a clean and safe local environment by removing neglected trash,
WeLoveU launched the Clean WORLD Movement welcoming the New Year.

In January and February, over 500 WeLoveU members cleaned streets, parks, and beaches
in Hong Kong, the United States, Peru, and Australia, collecting over 6 metric tons of trash.

January 14

Mckinley St and Large St in Philadelphia, PA, U.S.
Little Palm Beach in Sai Kung District, Hong Kong

February 22

Camineros Empleados Village in Yura, Arequipa, Peru

February 25

Waratah South Reserve in Melbourne, Australia
Around the Puente Acho in Lima, Peru

Theresa, WeLoveU Member From Australia

“I invited my cousin from Brisbane to join the Clean WORLD Movement. I am really happy to participate with my children and my cousin Alex, and it feels great to do something for the community.”

Theresa, WeLoveU Member From Australia

A clean environment helps reduce stress and prevent crime.

Through the ongoing Clean WORLD Movement, WeLoveU aims to improve
the quality of life for our neighbors and create a beautiful and healthy society.